LOST IN JAPAN’S BRAND NEW TUNE “EGO” HITS ALL THE ALT-ROCK BENCHMARKS

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Lost In Japan

Despite their name, Lost In Japan, they are actually a Canadian rock tour de force. The band has just unleashed a new music video for their song, “Ego.” The song is an introspective but surprisingly heavy alt-rock number; with a pounding rhythm section groove that all but pummels its hook into your psyche. The video for “Ego” is a fairly cinematic affair, featuring the band exploring their hometown and navigating the minefield that is a modern digital communication and social media interaction.

Watch “Ego” below:

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